news4geeks.net
30Mar/120

BlackBerry maker to focus on business customers

Posted by vica

  • FILE - A Research In Motion employee leaves the company headquarters in Waterloo, in this March 5, 2007 file photo. Struggling BlackBerry maker Research in Motion Ltd. said Thursday that it plans to return its focus to its corporate customers after failing to compete with flashier, consumer-oriented phones such as Apple's iPhone and models that run Google's Android software. (AP Photo/CP, Nathan Denette, File)

Struggling BlackBerry maker Research in Motion Ltd. said Thursday that it plans to return its focus to its corporate customers after failing to compete with flashier, consumer-oriented phones such as Apple's iPhone and models that run Google's Android software.

The shift in strategy came with a management shakeup that includes longtime executive Jim Balsillie leaving the board and severing ties with a company he helped build and later see decline.

RIM said it will focus its consumer efforts on targeted offerings that tap the company's strengths. That includes devices that employees will want to buy on their own and bring to the corporate environment. The company was exploring partnerships and other opportunities for consumer products that aren't deemed central. Those products could include software and features that are then incorporated into RIM's own offerings. Read more...

27Mar/120

RIM pushes BlackBerry 10 kit out to thousands of devs on 1 May

Posted by vica

Attendees travelling to Orlando for BlackBerry World will get their hands on alpha-release hardware as RIM seeks to seed the developer community ahead of a commercial launch.

The hardware won't be the finished article, but RIM reckons it's close enough for devs to start making applications. The Canadian firm will be handing out several thousand devices to developers attending BlackBerry World in a move described as "unprecedented". Read more...

10Feb/120

Coming soon from BlackBerry: 5 things to look forward to

Posted by vica

These are dark days for Research In Motion (RIM) and its BlackBerry brand...or at least dim ones.

The Canadian company is struggling with an increasingly negative market perception, shrinking customer loyalty as long-time BlackBerry users move on, and stiff competition from rivals, including Apple, Google and Microsoft, among other things.

But that doesn't mean it should all be doom and gloom for RIM right now. Here are five reasons why current BlackBerry users and others interested in the brand and its future should remain optimistic in the coming months. Read more...

3Feb/120

RIM offers free PlayBook to attract Android developers

Posted by vica

Research in Motion is trying to woo developers by giving a free BlackBerry PlayBook tablet to coders who port their Android application for its BlackBerry Tablet OS.

The promotion, announced on Twitter by Alec Saunders, RIM's vice president for developer relations, comes as RIM struggles to generate interest in the PlayBook in the face of sluggish sales.

In the U.S., the company put the tablet on sale again this week, slashing the price of its 16 GB PlayBook to $199, down from an original retail price of $499. The 32 GB model is now $249, down from $599, and the 64GB model now retails for $299, according to the company's website. Read more...

1Feb/120

RIM says ‘Be Bold’ cartoon is not a new BlackBerry ad campaign

Posted by vica

Research In Motion said its Be Bold cartoon superheroes unveiled in a recent blog infographic were always "intended to be a bit of fun" and are not a new ad campaign.

The BlackBerry maker, in an update posted Tuesday, admitted that its original blog, posted last week, had received "a lot of attention over the last couple of days."

The original blog spurred many bloggers and BlackBerry users to criticize RIM's lack of marketing prowess, an issue the recently installed RIM CEO Thorsten Heins said he plans to address, partly by hiring a new chief marketing officer. Read more...

23Jan/120

RIM collapsing as Apple iPhone wins the enterprise

Posted by vica

As speculation turns to iPhone 5 comes news that Research In Motion (RIM) is dead. Sure, this might sound harsh but the company's move to replace its leadership seems unlikely to bring it back from the brink. Apple [AAPL] has unleashed forces RIM has been unable to match.

Fall of the giant

What’s the news? Company co-CEO's, Mike Lazaridis and Jim Balsillie have stepped down. RIM now has a new CEO, ex-COO, Thorsten Heins. The fightback -- such as it is -- begins with two new model phones scheduled for introduction later this year, hopefully.

These moves reflect declining BlackBerry sales, declining satisfaction levels, decline across the board at the world's once leading smartphone company.

Think back and you'll recall a time when RIM devices seemed to exude rubber-clad cool: if you didn't have a BlackBerry you wanted one, and business users who did possess them loved them so much they'd work in bed with them, creating armies of BlackBerry widows in the process.

Apple made your widows smile

Apple's focus on users meant those BlackBerry widows ended up with their own electronic gadget to use at bedtime, and when their business-focused husbands saw what they were doing, they wanted a little iAction too. Read more...

23Dec/110

RIM: BlackBerry 10 is fine, delays are down to chip ship slip

Posted by vica

RIM has strenuously denied that hiccups in development are delaying the launch of phones based on its new OS, citing chip deliveries as the problem.

In an explicit statement RIM's CEO Mike Lazaridis says the Boy Genius Report blog, reporting problems with the upcoming BlackBerry 10* OS, is "inaccurate and uninformed". He then reiterates that delays to the launch of handsets using Blackberry 10 are caused by RIM's decision to wait for a dual-core processor with integrated LTE (4G), rather than any problems getting the software working.

The accusation that things were not well with the software was posted here, citing an inside source from RIM. The blog recognises the seriousness of the accusation, but claims the information comes from "one of our most trusted sources" and that it spells the end for RIM. Read more...

21Dec/110

Amazon, MS and Nokia sniff around RIM

Posted by vica

Buyers including Amazon, Microsoft and Nokia have expressed some interest in hoovering up the remains of Research in Motion, as it reeled from one disaster to another this year.

But the Canadian firm is determined to sort itself out, people with knowledge of the situation told Reuters.

Etail giant Amazon hired an investment bank over the summer to look into a potential marriage with RIM, but it didn't make any formal proposals.

Meanwhile, RIM's board are still keen on letting co-chief execs and chairmen Mike Lazaridis and Jim Balsillie do their best to turn the business around and recoup some of its massive share losses. Read more...

8Dec/110

RIM renames BBX as BlackBerry 10 after trademark dispute

Posted by vica

Research In Motion has rebranded its next generation mobile platform as BlackBerry 10, after its use of the BBX brand ran into a trademark dispute in the U.S.

RIM said in a statement on Wednesday that it had announced at its DevCon Asia conference in Singapore a new brand name for its next generation mobile platform for smartphones and tablets, which will bring the best of the BlackBerry and QNX platforms to customers and partners.

"The BlackBerry 10 name reflects the significance of the new platform and will leverage the global strength of the BlackBerry brand while also aligning perfectly with RIM's device branding," RIM said. Read more...

7Dec/110

After trademark loss, RIM renames BBX OS to BlackBerry 10

Posted by vica

A court in the U.S. has barred Research In Motion from using the BBX name at the company's Asian DevCon conference this week in Singapore, after a software company, Basis International, filed for a temporary restraining order in a trademark dispute. The BBX mark is identical to the mark which RIM is allegedly using to present its BBX product, observed the United States District Court for the District of New Mexico on Tuesday. Although Basis and RIM are not direct competitors, their respective BBX products are highly related and target the same class of consumers, consisting of business application software developers, it added.

RIM did not immediately respond to a request for comment, but in a tweet later it said the official name of the forthcoming new OS is now BlackBerry 10. Read more...

29Nov/110

RIM offers $99 PlayBook to employees, Best Buy stops selling them

Posted by vica

So, you’re looking to boost interest in a nice piece of hardware that’s been overlooked because of a competitor’s product? Just cut its price by 60%, like RIM has done with the BlackBerry PlayBook. Still not satisfied with the results? Why not get the people who work for you to help evangelize the darn thing and get as many out into the wild as you can.

That’s got to  be what RIM is thinking, dangling $99 PlayBook tablets to its employees just in time for the biggest gift-giving season of the year. Pick up a slate for your mom and dad, the kids, or even your co-workers for the big staff holiday party. Read more...

19Oct/110

Developers welcome RIM’s BBX roadmap

Posted by vica

Developers at the BlackBerry DevCon in San Francisco on Tuesday gave Research In Motion high marks for laying out a clear operating system strategy and standing by its PlayBook tablet.

RIM plans to consolidate its PlayBook, smartphones, and even embedded systems under BBX, a single operating system based on the QNX OS, co-CEO Mike Lazaridis told a packed keynote session at the conference on Tuesday. Though the company gave no details about future QNX-based phones or a new version of the tablet, nor a commercial release date for an updated PlayBook OS that it introduced as a beta, attendees were happy to see a firm technology plan.

The BBX OS will be the foundation of the company's software platforms for the future, along with BlackBerry Cloud Services. Developers will be able to choose RIM's native SDK and open-source tools, or the HTML5 Web standard and RIM's WebWorks, to build apps on top of that foundation. Read more...

17Oct/110

RIM hopes to distract punters with free pretties

Posted by vica

RIM is to hand out free apps to appease its beleaguered customers, along with free technical support so next time the network collapses a human being can tell you you're screwed.

The free apps include SIMS 3 and N.O.V.A as well as the aforementioned Bejeweled and a dozen other time-wasting distractions. They'll be available free from App World, for a month, starting Wednesday. The free tech support is also limited to a month, or a free month's extension to those already paying for it, and you'll have to apply to get it.

Along with the offer we also received RIM's official description of the outage that took down BlackBerry communications and web access around the world last week:

Many customers experienced service interruptions and delays over a period of approximately 3 days in Europe, the Middle East, India and Africa, 1.5 days in Latin America and Canada, and 1 day in the United States. Read more...

11Oct/110

RIM shows off tap-to-share feature for NFC BlackBerrys

Posted by vica

RIM co-CEO Jim Balsillie has demoed a contactless content-sharing system running on NFC-enabled BlackBerry smartphones.

NFC, or near-field communications, is a short-range wireless technology that enables a device to transmit data to a reader. Uses for NFC include contactless ticketing and payments.

RIM's contactless sharing system, called BlackBerry Tag, will be rolled out with the next OS update to its BlackBerry 7 OS, the company said. It has not given a specific launch date - noting only that the update is "coming soon". Read more...

30Sep/110

PlayBook in trouble, if not dead, says analyst

Posted by vica

Research in Motion's PlayBook looks to be in trouble, as it appears that the smartphone maker has stopped production of the tablet and is actively considering getting out of the business, says Collins Stewart semiconductor analyst John Vihn.

"We believe [RIM] has stopped production of its PlayBook and is actively considering exiting the tablet market," Vihn wrote in a note to investors. "Additionally, our due diligence indicates that RIM has canceled development of additional tablet projects."

Vihn noted that Quanta Computer recently laid off workers at one factory that manufactures the PlayBook.

RIM officials did not respond to a request to comment on Vihn's note. Read more...